Download a recording of our recent webinar with Kantar Media led by Pathmatics CEO Gabe Gottlieb and Manish Bhatia, Kantar Media's North American CEO.
Get a sense of key trends in cross-channel advertising strategies and how leading brands leverage Facebook in their media mix.
This insight-packed webinar shares major shifts and case studies that show Facebook's growing impact on driving digital engagement during the busy winter holiday season
Pathmatics digital marketing intelligence platform brings together display, social, video, mobile, and native data that enables marketers to take action. Platform users gain visibility into the path that each impression took from publisher to viewer with access to estimated ad spend and impressions, a vast creative library, publishers for specific brands, and unique data on where and how digital ads are delivered. Pathmatics provides actionable insights on adjusting marketing plans, optimizing campaigns and protecting brands in the digital ecosystem for leading agencies and brands.