Q1 Top Digital Advertisers 2016

q1_Ebook_Cover.pngHighlights:

  • Procter & Gamble leads on mobile & video, by impression volume.
  • The Telecom category rules mobile, led by Verizon, AT&T and Sprint.
  • 47% of display impressions purchased via ad networks, with Google AdX + AdSense taking most of the share.

 

Our quarterly report covers the top digital advertisers across desktop, mobile, and video.  Discover the top categories across devices and see which brands are purchasing impressions direct from publishers.